Football Communication Analytics: The New Data Layer Clubs Can’t Track With GPS

footballcommunication analytics

Every professional club in Europe’s top five divisions has positional tracking. Not one of those systems can tell a coach whether a centre-back spoke before or after the opposition scored — but Vokalo, worn during Lommel SK training and deployed at City Football Group clubs and Rangers FC, now quantifies communication frequency to 4.2 interactions per minute in a single match.